{"product_id":"wella-professionals-permanent-cream-hair-colour-1296-104985","title":"Permanent Cream Hair Colour — 12\/96","description":"\u003cp\u003eA professional permanent cream colour formulated to deliver a vivid, natural finish in a single application. Shade 12\/96 provides intense, deep neutral tones while lifting up to three levels and offering dependable grey coverage. The cream texture smooths onto the fibre for even deposition and reduced irritation, suitable for natural and previously coloured hair. Ideal for salon rituals that prioritise lasting tone with an uncomplicated, salon‑grade result.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"104985","offer_id":46587913011358,"sku":"EJ04-104985","price":10.26,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/5208\/9502\/files\/104985_71cfa603-c4fe-45b4-8549-5fd665a6d3c9.jpg?v=1772870345","url":"https:\/\/www.elliejules.de\/products\/wella-professionals-permanent-cream-hair-colour-1296-104985","provider":"Ellie Jules","version":"1.0","type":"link"}